I built Straight-Up Strategy to solve the real problem behind most businesses: it’s not that you’re bad at what you do—it’s that you’re doing too much alone, without a clear system, message, or voice that sells. My background blends journalism, marketing, operations, and media production. That means I help you find your story, fix your systems, and build something that makes sense—on the front end and the backend.

I’m currently available for consulting engagements.

Elevated Living & Lifestyle

You’re not just hiring a strategist. You’re getting someone who sees what others miss.

Client List

Creative Direction,
2021

#Magazine

Stylist, 2022

SQSP launch

Stylist, 2020

Editorial Collection

Associate Stylist,
2019

Quinn Issue No.2

Associate Stylist,
2020

Quinn Issue No.1